The Lovenest(+) anti-flat head pillow co-created with medical professionals (0-4 months) made with thermoregulating Coolmax® antibacterial fabric and a non-slip backing surface. The Lovenest(+) is the memory foam newborn head support pillow which promotes healthy development of a well-rounded head within the first 3 months and while baby's skull is still soft. Developed and patented by French Paediatrician Dr Maidenberg, the Lovenest(+) anti-flat head pillow is an inclined head support designed to cushion baby's head while laid down for play, rest and sleep. This unique incline works by evenly distributing the weight of baby's head across the back of the skull to prevent a flat head (plagiocephaly) from forming in any one spot. Inspired by the Babymoov Lovenest original, the Lovenest+ specifically features antibacterial, thermoregulating Coolmax® fabric to ensure perfect ventilation around baby's head. Lovenest+ adapts to baby’s temperature for guaranteed comfort without risk of overheating. Lovenest(+) also features a non-slip backing surface for safe use in cots, bouncers and swings also. During the first months of their life, your baby can spend hours on their back. To reduce the risk of flat head syndrome, use a Lovenest head support on baby's activity mat, in their cot, pram and even a baby bouncer. This ergonomic head support, which is patented and made in Portugal, is specially angled and shaped to suit the shape of an infant's skull to ensure an even distribution of pressure across the head, while allowing freedom of movement. Very practical, portable and hygienic: the Lovenest is lightweight, adaptable for use between surfaces and is machine washable at 30°CIMPORTANT: Use the Lovenest straight from birth and up to 3 -4 months old or until baby is able to roll over unaided. Why you will love the Lovenest+): Special angle of incline and unique pillow shape ensures even distribution of pressure across the back of baby's skull to support a well-rounded head. Developed with French Paediatrician Dr Manuel Maidenberg. Use from birth until 4-6 months old: the period that baby's head is at its softest and could develop flat head if unsupported. Universal: use within a bouncer, cot, pram etc. Breathable fabric: Made with soft jersey cotton, Lovenest ensures good ventilation and air flow around the head. 100% ultra-soft organic cotton. Oeko-Tex® certified. Machine washable at 30°C. Non-slip back for increased safety to use within a bouncer, pram, pushchair, baby swing etc. Antibacterial, thermoregulating Coolmax® technology: adapts to baby’s temperature for absolute comfort.